Is Your Business Efficient?

Business efficiency shows how effectively a company creates products and provides services relative to the amount of money and time required to make this happen. Simply put, it illustrates the relationship between output and input. The goal, of course, is to maximize your outputs while minimizing your inputs. To be successful in this formula and


Reduce Your Business Travel Spend

Is your company using credit cards to pay for expenses? By using a company credit card, you can earn reward points or airline miles on your purchases. You can then redeem those points by getting credits on your next statement, by purchasing gift cards or by booking travel arrangements for your employees. American Express offers


Know Thy Competitors

Reasons to Get to Know Your Competition Competition is good. It drives people to work harder and perform better than they thought they could. It forces discipline and keeps us from becoming lazy or complacent. Competition in the marketplace has many benefits. It lowers prices for consumers, drives improvements in technology, provides a greater variety


Foster Marketing Expands With Two New Employees

LAFAYETTE, La. – Foster Marketing Communications recently expanded its operations with the addition of Gary Meeks as controller and Kristy Bonner as account associate.   Kristy Bonner   Gary Meeks Meeks, a certified public accountant, comes to Foster Marketing from Superior Offshore International Inc. where he was general ledger accounting manager. He was also an


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