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NEWS
Has Digital Killed the Leave Behind?
Are Handouts and Folders at Trade Shows Still a Must-Have? All the information anyone could ever want is available online,...
First, You’ve Got to Get Their Attention!
I spend a lot of time thinking these days; more so than doing. I try to make sure it’s not stinkin’ thinkin’ but...
Is GDPR the End of Email Marketing?
There has been lots of buzz about GDPR – the General Data Protection Regulation; most of it gloom and doom from marketers...
AWARDS
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Fostering Ideas
Not All Sponsorships are Created Equal
It’s 8:30 p.m. and I’ve been standing in the Mercedes-Benz Superdome’s Stadium Club on the 300 Level for more than two...
Using YouTube: Show ‘Em What You’ve Got
Move over YouTube legends Charlie, techno-unsavvy grandparents and Justin Bieber — a new player is moving in. Memorable...
Pre-show Marketing … It’s Everyone’s Job
The experts at Foster Marketing are often asked to share their insights with industry professionals and participate in...
Case Studies
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