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NEWS
Becoming a Business-Critical Brand
Rebranding Can Rejuvenate (or Extinguish) Your Business “A brand is not a logo. A brand is not an identity. A brand is not...
Working Remotely Across Time Zones
This July, I celebrated 10 years of working with Foster Marketing. Those years have taken me all over the world to visit...
A Mid-year Look at Social Media Trends of 2023
Welcome to 2023: TikTok, 5G technology, BeReal, Macro-influencers … the list goes on. They seem like mere buzzwords, but it...
AWARDS
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Fostering Ideas
I survived…
… spankings, lead paint, rusty playgrounds, secondhand smoke, toy guns, no seat belts, no helmets and drinking from the...
Visual Communication: An Art and Science
Have you ever heard that the human attention span has shrunk to less than that of a goldfish? Whether this is true or not,...
The PR Party: The Business of Fostering Goodwill
Working on your public relations is just like one big non-stop party. That is, if you were the party host trying to run a...
Case Studies
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