We’re all in the business to get business and new business is the backbone of any company....
We’ll Be Right Back After These Messages: Successful Business Marketing in Radio
Long before iPods™, eons before Pandora™ and YouTube™, and a lifetime before...
In the Bag, Not In the Bin: Trade Show Promotional Items Must Be Keepers
You have an industry trade show coming up in the next couple of months. Your booth space is...
Breaking Down a Brand, Branding Put Simply
Understanding the value of a well-respected brand is easy… identifying what makes up a solid brand...
Get it Right the First Time
Having trouble deciding whether to hire an outside firm to handle your marketing needs? Think of...
Branding Basics: If You Think Your Brand is Just Your Logo, Think Again!
Many clients come to us for help creating, managing or reinvigorating their brands. Often, our...
Using Billboards to Steal Customers’ Attention
In a world overwhelmed with Facebooking, Pinning, Emailing, Tweeting, Sharing, Following and all...
Do’s and Don’ts of Press Conference Presentations
You’ve seen the headline news stories. Hollywood Director Michael Bay Suddenly Stops During Press...
The Trade Show Team at Foster Marketing Shares Their Experience for Success
Not All Sponsorships are Created Equal
It’s 8:30 p.m. and I’ve been standing in the Mercedes-Benz Superdome’s Stadium Club on the 300...
Using YouTube: Show ‘Em What You’ve Got
Move over YouTube legends Charlie, techno-unsavvy grandparents and Justin Bieber — a new player is...
Pre-show Marketing … It’s Everyone’s Job
The experts at Foster Marketing are often asked to share their insights with industry...

