Fostering Ideas Email Newsletter

The goal behind the Fostering Ideas e-newsletters is to get your creative juices flowing on opportunities in marketing, advertising, public relations, digital strategy, trade show and event planning and much more. Subscribe to the Fostering Ideas Email Newsletter by completing the form below.

Recent Fostering Ideas Articles: The Benefits of Moving Your Marketing Efforts From Your Desktop to the Doorstep of an Agency

Dale is a business owner. He is energized by and enthralled with his work. Dale knows his strengths. To keep things going and ultimately growing, Dale has somehow managed to not only oversee his sales team and strategic plan for growing his business, but also trying to come up with marketing tactics to support his vision… and he’s quickly learning what he’s NOT good at. He finds himself wishing he had marketing minds on his team... who love what they do as much as he does.

Alex is the lone wolf running his company’s marketing “department” – if you could actually call it that. And if by “running” you mean being asked to do absolutely everything, including some accounting and HR duties on occasion… then yes, he’s running it. Each day he has to decide which looming deadline gets his attention first, with 10 others close behind. Alex is too busy to be strategic, much less stress brand consistency throughout the company. He needs support… and he knows it.

Alicia has an internal marketing team at her disposal … and she’s grateful for the support they provide. She’s become a pretty good delegator, once a team member is properly trained and proven his/her ability to deliver what she expects. Nevertheless, it seems each of her team members is maxed out or doesn’t have the exact skill set needed. Plus, her ongoing problem has been measuring their efforts. She knows deep down that she’s not able to deliver the exposure the company needs on her own. She could use some fresh eyes in her camp.

Perhaps you can identify with one or more of the folks/people/marketers above… or perhaps you think you have it all under control. In either case, marketing is increasingly responsible for more and more… more productivity, more effectiveness, more leads, more sales. Marketing teams feel strapped with limited resources, smaller budgets and a lack of available training.

So here’s a few reasons why you should look beyond your desktop and four walls and land on the doorstep of an ad agency or marketing communications firm ... READ MORE...

Read Previous Articles

marketing partner

Subscribe to the Fostering Ideas E-Newsletter

Your Name

Your Email (required)

Your Message