Branding and Brand AwarenessMore than any other communications agency, we understand the oil and gas business. Our knowledge of the industry is a great starting point for a marketing plan, but then we go a step further. We do extensive research to better understand your business, using primary and secondary marketing research. We explore the best method to build your brand or market your product or service. You could call it the pre-spud planning meeting for marketing communications. Additionally, as a member of two large marketing communications networks, Foster Marketing has access to a wealth of marketing and creative expertise, as well as new trends and techniques coming down the pipe. Through our associations within the oil and gas industry, we acquire unique insight into attitudes, awareness and perceptions of our clients. We use the available information and prepare a communications MAP − charting Marketing, Advertising and Public relations strategies for our clients.