Category Archives: 2010

Foster Marketing Hires Lytle as Account Supervisor

HOUSTON (Dec. 8, 2010) – Foster Marketing – a global, full-service marketing firm – has hired Bob Lytle as Account Supervisor in the firm’s Houston office.

Bob Lytle

Bob Lytle

Lytle has more than 30 years’ experience in marketing communications and comes to Foster Marketing from The Quest Business Agency, where he was an Account Supervisor and Creative Director for the past 14 years.

He has hands-on experience in every facet of marketing communications and graphic design and has worked with clients such as Schlumberger, Baker Hughes, Dow Oil & Gas, ConocoPhillips, Shell and BP.

“Bob brings a wealth of experience and enthusiasm to Foster Marketing,” said Foster Marketing President Tiffany Harris. “He’s worked with both large and small marketing communications firms and owned his own agency for more than a decade.”

In 1980, Lytle started Lytle Advertising and managed it for 11 years. In 1992, he joined The Snyder Agency as Account Supervisor and Creative Director before joining Quest.

He attended the University of Houston as a mathematics and art major and served as an instructor at the Texas Academy of the Art

Foster Marketing Celebrates 30th Year

LAFAYETTE, La. (Nov. 3) – Foster  Marketing  Communications recently celebrated its 30th anniversary with events in Houston and Lafayette, La.

Foster Marketing was founded in 1980 and quickly developed its niche as a leading oil and gas marketing communications firm, providing business-to-business marketing solutions to clients around the world.

To commemorate its 30th year, celebrations were held with clients, vendors and friends Oct. 14 at Maggiano’s Restaurant in Houston and Oct. 21 at Foster Marketing’s corporate office in Lafayette.

“Foster Marketing’s 30 years are a testament to our talented employees, phenomenal clients and hard-working vendor partners,” said George Foster, CEO of Foster Marketing. “We are extremely grateful for our success and look forward to many more years.”

Tiffany Harris Named President at Foster Marketing

LAFAYETTE, La. – Tiffany Harris has been named President at Foster Marketing Communications, succeeding company founder George Foster, who will remain as Chief Executive Officer.

Tiffany Harris

Tiffany Harris

Foster Marketing Communications is celebrating its 30th anniversary in 2010, and Harris has been an integral part of the firm since joining it in 1995. Foster Marketing specializes in business-to-business marketing, advertising and public relations and is the world leader in oil and gas marketing communications.  The firm is based in Lafayette with an office in Houston and clients throughout the world.

Harris began her career at Foster Marketing as an Account Assistant and then progressed to become Media Planner, Account Executive, Vice President and Executive Vice President before assuming her current position.

“This is a natural evolution for Tiffany. She has been an integral part of the growth of Foster Marketing,” said Foster.  “Her marketing, management and client skills, along with an unbridled enthusiasm for her chosen profession, make her the perfect choice for this new role.”

Foster, who started the firm with his wife and a part-time artist in 1980 will now focus on agency growth and development in both domestic and international markets.

Harris has distinguished herself in several areas while at Foster Marketing, including her expertise in trade show and event planning, her strategic and service-oriented account management acumen and her new business development skills.

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Foster Marketing Hires McClelland as Administrative Assistant

LAFAYETTE, La.  – Foster Marketing Communications, a global full-service marketing firm, has hired Darlene McClelland as Administrative Assistant.

Darlene Miller

Darlene Miller

McClelland, based in the company’s Lafayette office, will be responsible for the organization of the company’s office and administrative operations. She will also assist the controller with accounting and financial duties.

McClelland comes to Foster Marketing with 25 years of experience in the energy industry. Her previous positions range from Receptionist to Regional Office Manager with locally and nationally recognized energy companies.
“Darlene’s experience in the energy industry has prepared her to better serve our needs,” said Tiffany Harris, Executive Vice President.

Greene’s Energy Group Partners with Foster Marketing

HOUSTON (Feb. 8, 2010) – Greene’sEnergyGroup has engaged FosterMarketingCommunications to develop and manage its comprehensive global marketing program, announced Tom Sawyer, Greene’s Vice President International Business Development.

The program will consist of a variety of marketing, advertising and public relations initiatives, including printed marketing materials, print and online advertising, public and media relations, trade show coordination, identity and branding efforts, and electronic and social media.

“Greene’s is a growing company that was looking for a team that could work as an extension of its marketing department to target and reach its global customer and prospect base,” said Foster Marketing Executive Vice President Tiffany Harris.

“Foster Marketing’s 30 years of experience in the oil and gas industry showed us that they have the knowledge, expertise and relationships that we need in order to effectively target and reach the industry,” said Sawyer.

Greene’s Energy Group serves customers globally in drilling, production, pipeline, rig/platform construction and process industries by offering tools and services to improve productivity and ensure safety, both onshore and offshore. Greene’s employs 600 people worldwide with its group headquarters in Houston and operations headquarters in Lafayette, La.